Quick Service Restaurants 2016-10-20T13:46:45+00:00

THE DIGITAL DRIVE THRU HAS ARRIVED.

Digital menu boards increase sales, boost order efficiency  and connect with guests in a smile-inducing manner that keeps them coming back for more. Now its time to take digital to the drive-thru.

GOING DIGITAL AT THE QSR

The presence of digital signage inside QSRs has been steadily increasing as franchises realize the opportunities of a connected display. Gartner research shows that digital menu technology improves order accuracy and speed, increases promotional item sales, improves the guest experience and increases revenues.

With 70% of business coming from the drive-thru, the next big step for owner/operators is to replicate the digital experience outside. However, outdoor LCDs do present some unique challenges. You can’t simply take an indoor menu board outside and expect it to work. It’s not durable enough to withstand adverse weather conditions. It’s not bright enough under daylight sun. It’s off-angle visibility is non-existent . And it’s not able to regulate temperature to keep internal components from overheating or freezing. Outside is a whole new challenge.

This is where QSR’s need to look for a digital menu board manufacturer with expertise and a proven track record in outdoor LCD applications. LG-MRI’s Way2Vu digital menu board is purpose-built to address every possible concern around the reliability of the drive-thru’s mission critical component.

Built on over 300 patents in outdoor display technology, a 10-year usable life, redundant hardware components, and the lowest total cost of ownership anywhere, Way2Vu menu boards are the best digital drive-thru solution available anywhere.

THE DIGITAL DRIVE-THRU ADVANTAGE

INCREASED SALES

Digital pre-sale boards and menu boards make the drive-thru smart and beautiful. Day-part promotions, feature high-margin items and push upgrades based on the current order status without any hard “selling” through the squawk box.

FASTER ORDERS

The visibility of a digital display extends much farther than a static menu board. This allows the on-deck drivers to pre-consider their order much earlier in line. On-screen order details make order confirmation faster and more accurate.

SUPER SATISFIED CUSTOMERS

Digital menu boards make ordering faster, more accurate, and even a little bit fun. This, along with great tasting food, keeps patrons happy with their experience and keeps them coming back for more.

DIGITAL PRE-SALES & MENU BOARDS

LG-MRI offers 55″ HD pre-sales and monolith 84″ UHD menu-boards for drive-thru applications. These displays are ultra-bright, even in direct sunlight, and are built with back-up, redundant hardware components that ensure the mission-critical menu board never goes offline.

Menu boards are also monitored from a central network operations center so if any issues are detected, we can resolve them remotely or deploy a field tech to fix it on-site post haste.

Learn more about how the digital drive-thru can increase sales and customer satisfaction. 

Contact Us